The designer brand is unique and modern with an urban vibe.
Co-founded in 2016 by a former lawyer and interior designer who combined their love of children’s apparel with their instinct for entrepreneurship. The designers have hit upon a winning formula for hip and athletic play clothes.
The company is internationally admired for their Boho Street wear with a strong urban sensibility. Strong graphics, muted palettes, soft cotton, and sophisticated silhouettes are the foundation of the brand, which is 100% designed and manufactured in Tel Aviv. It also offers a tiny women collection on selected styles.
- Distributors working with kids fashion
- Agents working in the kids fashion industry
No. of employees: 4